Science Museum

Highlights:

• Over 250K visitors in the first year

• 27,5M+ total impressions, including:
  – 14.7M TV
  – 12.1M social media
  – 277K online press
  – 204K radio
  – 170K national newspaper

• Widespread cross-platform coverage, including 132 online publications, 12 TV segments, 5 radio broadcasts, 1 print newspaper feature, and over 300 social media posts
  – Successfully positioned the Science Museum as a flagship space for STEM learning in Ukraine
  – Elevated the public profile of the Junior Academy of Sciences through earned media

1

Led a multi-wave PR campaign aligned with key launch milestones and museum updates, spanning pre-launch, opening-day (amplified by the President’s visit), and sustained year-long visibility through media check-ins and event listings.

2

Drove national and regional media coverage via targeted press releases and pitching tied to exhibition launch, record-breaking visitor numbers, and educational program extensions—securing print, online, TV, radio, and organic social amplification.

3

Managed end-to-end media operations and reporting, including press accreditation, guided tours for media crews, ongoing editorial placements in family and cultural listings, and delivery of a comprehensive performance report with insights and recommendations.